What data is included in my reports (Audience Details)?

The Audience Totals graph will provide a visual breakdown with totals and percentages of registrationsand viewing sessions, which is highlightedby viewing type (Live, On-Demand and/or SimLive). For live events, the Attendance During Live Event graph tracks the attendance throughout the presentation. Click and drag to zoom into specific points in the event. The Event Activity graph tracks registration and viewing sessions since the event was created.

Below will display a list of totals on the event.The Total Sessions is the total number viewing sessions on the event. The Total Registrants is the total number of registrants for the event. The No Shows is the number of registrants that did not login to watch the event. The Total Conversion Rate is the percentage of the Total Unique Registrants, not including No Shows, that logged in to the event. This number will change over time as new users register and view the event archive.

The Live Sessions is the number of viewing sessions on the Live event. The Unique Live Viewers is the number of unique email addresses that viewed the Live event. The Registrants at Live Event Conclusion is the total number of registrants at the time the Live event concluded. The Live Event Conversion Rate is the percentage of Unique Live Viewers compared to the Total Unique Registrants as of the time the Live event ended. Note that this number may be less than the Total Unique Registrants number shown in the report as that one continues to increase as new users register for the event archive.

The On-Demand Sessions is the number of viewing sessions on the On-Demand or Archived event. The Unique On-Demand Viewers is the number of unique email addresses that viewed the On-Demand or Archived event. The Sim Live Sessions is the number of viewing sessions on the Simulated Live event. The Unique Sim Live Viewers is the number of unique email addresses that viewed the Simulated Live event.

Individual viewer data is broken down at the bottom. This will include registration data, viewing sessions and times, survey responses and Q&A for each registered email address.